Samsung Outperforms Competitors in Russian Wearable Market
Samsung was the only major brand to grow in both revenue and unit sales in the Russian wearable market during the first nine months of 2026, according to M.Video.
Samsung was the only major brand to grow in both revenue and unit sales in the Russian wearable market during the first nine months of 2026, according to M.Video.
M.Video reports that Gefest, Atlant, and Horizont accounted for nearly 99% of Belarusian appliance sales in its network between September 2025 and September 2026.

Russian vacuum cleaner sales reached 6.16 million units in the first half of 2026, with robotic models accounting for nearly one-third of the total monetary turnover.
M.Video reports a significant surge in demand for refurbished Android smartphones in August 2026, driven by back-to-school shopping.

M.Video reports a significant surge in demand for refurbished Android smartphones in August 2026, driven by back-to-school shopping and strong performance from Chinese brands.
SberDevices has initiated a lawsuit against M.Video seeking 6.64 ₽ billion, as the retailer struggles with significant losses and a shortage of working capital.
M.Video has announced the retail launch of the Redmi Note 17 smartphone series in Russia, featuring upgraded battery capacities, enhanced durability, and promotional pricing through October 31.

M.Video is expanding its branded pickup point network to 10 new Russian regions and has resumed registration for partners following a surge in applications.

M.Video reports that demand for travel-related fashion goods remains high in autumn, with record average checks for suitcases and backpacks recorded in August and early September 2026.

M.Video has announced pre-orders for the Huawei MatePad Air tablet, with prices starting from 65 999 ₽ during the promotional period.

M.Video reports that iPhone 18 pre-order volumes match last year's figures, with the Pro Max model and the new Burgundy color leading the demand.

M.Video reports that the iPhone 18 Pro Max leads initial pre-orders, with the new Burgundy color option driving consumer interest in the latest Apple lineup.

M.Video will utilize the pickup point network of the defunct Magnit Market to distribute orders from its own marketplace.

M.Video has partnered with the Magnit retail chain to add approximately 5,000 new pickup locations to its logistics network across 24 Russian regions.

M.Video is expanding its logistics network by utilizing 5,000 former Magnit Market pickup points to support its online retail operations.

M.Video has expanded its M.Master service division and updated its EcoTaxi recycling program to include furniture and large household items across its marketplace.

M.Video recorded a 40% increase in first-day pre-orders for new iPhone 18 models compared to the previous year, alongside growth in demand for Apple wearables and accessories.

M.Video has launched pre-orders for the new Apple Watch Series 12, Ultra 4, and AirPods 5, with prices starting at 19,000 ₽.
