M.Video has finalized its private placement of shares, successfully selling the entire additional issue of 500 million common shares. Each share was priced at 49.90 ₽, resulting in a 100% placement rate. The company confirmed that this move marks the final stage of its previously announced recapitalization process.
The decision to proceed with the additional share issuance was approved by shareholders on June 19, 2026, with the Central Bank of Russia registering the issue on August 12, 2026. The Board of Directors set the final share price on September 17, 2026. Shareholders who did not vote for the capital increase were granted preemptive rights, which were exercisable from September 22 to November 5, 2026.
The funds raised through this placement are earmarked for the company's strategic transformation into a multi-category marketplace. M.Video intends to utilize the capital to expand its retail network, partner pickup points, and automated parcel lockers. Payments for the shares were processed in rubles via bank transfer or through the offsetting of monetary claims against the company.

