Rutube Introduces AI Assistant for Content Creators
Rutube has initiated closed testing of an AI assistant within its creator studio to automate video production, content planning, and performance analysis.

Rutube has initiated closed testing of an AI assistant within its creator studio to automate video production, content planning, and performance analysis.

Rutube has begun testing an AI assistant for content creators, designed to automate video production, channel analytics, and content optimization within the Rutube Studio platform.
Average daily video consumption in Russia rose by 6% in the first half of the year, driven by a 24% recovery in YouTube viewing time, according to Future Lab.

Rutube reported a 10.7% increase in total viewing time during the summer of 2026, driven by consistent growth in monthly engagement and daily user activity.

Rutube reported a 67% increase in views for educational short-form videos during July and August 2026 compared to the previous year.

Russian video platform Rutube is surveying the market for used server hardware to evaluate its own infrastructure costs amid rising prices and supply chain constraints.

Rutube reported a 37% quarterly increase in its audience across several Asian markets, with Taiwan and China showing the most significant growth.
