Changan Automobile released an investor relations report on September 24, highlighting the current challenges in the automotive industry. The company noted that the domestic market is experiencing slowing growth due to the expiration of previous subsidies and increased consumer caution. The industry has entered a phase of stock competition, with profit margins falling to historical lows.
To address the intense market competition, Changan Automobile is focusing on product differentiation and service quality while avoiding aggressive price wars. The company emphasizes long-term brand development, high-end upgrades, and global expansion. Management maintains a strategy of balancing sales volume with profitability.
In the field of electric vehicle technology, Changan has established a full layout covering batteries, electric drives, and electronic controls. The company launched the Jinzhongzhao battery brand, which received the 2025 National Science and Technology Progress Award. Additionally, it has mass-produced multi-in-one electric drives and the Taihang distributed drive technology, alongside its seven-in-one SVDC electronic control system.
Regarding intelligence, Changan secured an L4 autonomous driving test license for its self-developed Robotaxi following its L3 license obtained in December. On September 4, 2026, the company launched Tianshu Linghang, a full-stack intelligent driving solution. This system features LiDAR and end-to-end technology and is currently entering the mass production phase.
