Porsche Cars GB is celebrating 75 years since the brand first appeared at the London Earls Court Motor Show in 1951. To commemorate this milestone, the company is releasing 51 units of the 911 GT3 Touring Earls Court 51 Edition, exclusively for the British market. The vehicles are priced starting at £251 951.

The limited edition cars feature a bespoke Earls Court Green metallic finish and a cabin trimmed in Night Green and Chalk Beige. Each vehicle comes with a matching chronograph, a leather bag, and a scale model. The technical specifications remain consistent with the standard 911 GT3, which produces 502 horsepower.

The company is also expanding its UK infrastructure, which currently includes 49 sales and service sites. Recent investments include upgraded showrooms in Guildford and Bristol, a new satellite location in South Dublin, and a new parts warehouse under construction in Didcot. Additionally, the brand is training 200 apprentices at its Reading headquarters.

Porsche Cars GB evolved from the original import operations established in 1954. Since the arrival of the first right-hand-drive 911 in 1965, the UK product lineup has grown to include six model lines featuring internal combustion, hybrid, and electric powertrains.