Pinterest has introduced a new feature called Beauty Guides, which utilizes the company's visual intelligence and generative AI technology, Pinterest Intelligence. The tool is designed to convert saved beauty-related Pins into structured action plans for salon visits.
The feature translates visual inspiration into professional terminology used by stylists and nail artists. For example, it identifies specific techniques such as balayage, root melt, or almond nail shapes, helping users communicate their preferences more effectively.
Beyond terminology, the guides provide practical planning details. Users can access estimates for the time required for specific procedures, expected price ranges, and necessary maintenance schedules, including the frequency of touch-ups or trims.
To access the information, users tap the Get the Guide button within the Pinterest application. At the time of launch, the functionality covers Pins related to hair color, hairstyle, nail shape, and finish.
