Audi plans to establish a new manufacturing facility in Georgia, USA, with a projected investment of $4 billion. The company expects to begin construction in 2027, aiming to start production in the early 2030s. The project currently awaits final approval from the Volkswagen Group supervisory board, which is anticipated by the end of the year.

The facility is designed for an annual production capacity of up to 200 000 vehicles and is expected to create approximately 4 500 jobs. It will be an Audi-exclusive site, with about half of the output intended for the US market. The plant will focus on the production of the Q7, Q8, and Q9 SUV models, all of which will feature internal combustion or plug-in hybrid engines.

Currently, Audi imports its vehicles from plants in Slovakia, Mexico, and Hungary. The shift to local production in Georgia is intended to reduce the brand's exposure to import tariffs and strengthen its competitive position against rivals such as BMW, Mercedes, Cadillac, and Lincoln. The company opted for a new site rather than utilizing existing VW or Scout Motors facilities.