Audi has announced plans to construct a new manufacturing facility in Peach County, Georgia, with an investment of $4 billion. The project is expected to create 4,500 new jobs in the state. Site grading is scheduled for 2027, with construction beginning in 2028 and full production anticipated by 2031.
The company intends to focus its US market strategy on plug-in hybrid vehicles. The upcoming RS 5 model will be the first high-performance plug-in hybrid to arrive, featuring a battery range of 50 miles. Other hybrid models are expected to offer a range of 70–80 miles. Audi CEO Gernot Dollner noted that the company expects combustion engines and hybrids to dominate the North American market for the next 10 to 15 years.
Audi CEO Gernot Dollner appeared alongside US President Donald Trump at a rally in Perry, Georgia, to announce the factory. This appearance drew criticism from Christiane Benner, head of the German trade union IG Metall and deputy chair of the Volkswagen supervisory board, who described the event as a breach of the company's code of conduct regarding political neutrality.
