Telfin has integrated its virtual PBX, Telfin.Office, with the MacroCRM platform. This solution is designed for construction companies to automate sales processes and manage client interactions from the initial call to the final handover of property keys.
The integration allows sales managers to operate within a single interface. All incoming calls are automatically recorded in MacroCRM, which creates contact cards and maintains a database of potential and current buyers. The system also supports automatic call transcription and summary generation for analysis.
The platform facilitates internal communication by linking telephony with sales tools like property maps and mortgage modules. It provides real-time notifications regarding bookings, promotions, and contract updates, ensuring that no client inquiries are lost during the sales cycle.
According to Ekaterina Starodubtseva, executive director at Macro, the integration provides developers with a ready-made tool that eliminates the need to configure separate services, allowing businesses to maintain a complete history of communications within their existing workflows.
