Booking Holdings reported that the integration of OpenTable with OpenAI facilitated 190 000 restaurant reservations in September 2026. This figure was disclosed by CFO Ewout Steenbergen during the company's Q3 2026 earnings call on November 3, 2026.
The service launched on August 10, 2026, making September the first full month of operation. While the volume represents approximately 0.1% of OpenTable's total annual bookings, the company identifies this as one of its fastest-growing channels.
The platform allows users to filter restaurant searches by location, cuisine, budget, and dietary requirements. OpenTable distinguishes itself from competitors like Resy and Yelp by offering global coverage for these AI-driven reservations.
Booking Holdings noted a 17-fold year-over-year increase in diners seated through AI and large language model channels. Additionally, these customers reportedly spend about 20% more on average than those using traditional booking methods.
Beyond the OpenAI partnership, OpenTable maintains its own AI Concierge tool. This internal service currently reports over 500 000 monthly active users, providing the company with a dual strategy for AI-based discovery.
