Gree Electric chairman Dong Mingzhu announced that the company plans to launch a new home appliance product by the end of the year. According to the executive, the device is expected to redefine the category and position itself as a luxury item, with a potential resale value equal to its original price even after a decade of use.
During a discussion on the future of AI in home appliances, Dong Mingzhu emphasized that artificial intelligence should be integrated into practical usage scenarios rather than serving as a marketing gimmick. She noted that for companies with sufficient technical capabilities, AI represents a tangible technological upgrade.
The company's approach to AI focuses on advanced control systems and connectivity between devices. Gree's current AI-powered air conditioners demonstrate this by automatically adjusting power output based on room occupancy and environmental conditions, such as temperature and humidity, without requiring manual input from the user.
