Benchmark partners recently addressed the shifting norms in venture capital, noting that the rapid evolution of AI companies is challenging the traditional practice of avoiding investments in direct competitors. While the firm historically prioritized exclusivity, partners acknowledged that portfolio companies frequently expand into each other's markets.
The firm highlighted the case of Factory and Cognition as an example of tensions arising from overlapping interests. Factory recently dismissed a board observer, Chris Degnan, following allegations of unethical conduct related to his move to rival firm Cognition. Khosla Ventures, which backs both companies, publicly supported Degnan.
Benchmark partners Eric Vishria and Chetan Puttagunta explained that conflicts are becoming a necessity rather than a choice. As AI development costs decrease, founders are increasingly ambitious, leading to more frequent market overlaps. The firm maintains that while it remains committed to confidentiality, the old rules are under pressure.
Peter Fenton, a partner at Benchmark, described the management of such conflicts as the firm's most difficult challenge. He emphasized that the firm aims to operate closer to a co-founder model, prioritizing transparency to ensure that founders are not blindsided if a conflict emerges as their companies grow.





