Apple officially launched its first foldable smartphone, the iPhone Duo, on October 23, 2026. The device features a horizontal folding design, an A20 Pro chip, and a dual-battery architecture. The internal screen offers 50% more area than the iPhone 18 Pro Max, supported by iOS 27, which includes specific multitasking and split-screen features for the foldable form factor.
Initial demand has significantly outpaced supply, leading to shipping delays. While some customers received their devices on launch day, others face wait times extending until January 25, 2027. Apple has noted that production constraints, particularly regarding hinges and display assembly, are impacting the initial inventory available at retail stores and for online orders.
The iPhone Duo is positioned as a premium device with a starting price of approximately $1999. Apple is offering trade-in and installment programs in partnership with carriers, allowing eligible users to receive up to $1200 in credits. The company is currently working to scale production to meet the high demand observed since pre-orders opened on October 16.
This launch marks Apple's entry into the foldable market, competing against established players like Samsung and Huawei. The company is leveraging its ecosystem and software integration to differentiate the device. Future sales performance will depend on the device's long-term durability, user experience, and Apple's ability to stabilize the supply chain.
