Adlyse has developed an AI-powered platform designed to automate performance marketing and manage advertising budgets across multiple channels. The system uses various LLMs and reasoning models to monitor campaigns 24/7, identify performance issues, and execute authorized workflows, while keeping human oversight for final approvals.
The platform targets mid-sized to enterprise businesses with monthly advertising budgets starting at $100,000. Currently, Adlyse integrates with six advertising platforms and connects to over 3,000 tools. The company aims to automate up to 90 percent of manual marketing tasks, allowing teams to focus on strategy.
According to CEO Anna Stepura, the startup has observed performance improvements of 10 to 15 percent in accounts previously managed by large teams. In cases of poorly managed accounts, the platform has demonstrated return on ad spend increases of around 150 percent, while reducing manual labor by 55 to 60 percent.
Founded by Anna Stepura, Roman Kuzmych, and Yaozhong Kang, the company is currently undergoing SOC 2 compliance to attract more enterprise clients. Adlyse is backed by investors including ZAS VC, Accel, Boot64, Aperiam VC, and New York Angels, with long-term goals focused on rapid scaling and global market reach.
