Founder Wang Teng explained the decision to launch the ISHO Ring as the company's first device. He emphasized that sleep quality depends on understanding one's body and maintaining healthy lifestyle habits rather than relying solely on a single gadget.

Wang Teng highlighted common issues with existing wearables, such as short battery life on Apple Watches and skin irritation caused by rubber or silicone bands. He noted that sweat and sebum trapped under sensors often lead to discomfort and allergic reactions.

The ISHO Ring, introduced on October 29, features an aerospace-grade titanium alloy construction for both inner and outer rings. The device integrates 116 components and includes an industry-first ambient light monitoring system.

The smart ring is currently priced starting at ¥1799. The company aims to address the limitations of traditional wrist-worn trackers by focusing on a form factor that minimizes skin contact issues while providing advanced health monitoring capabilities.