The latest Future of AI Credit report highlights how real-time data and automated decision-making allow issuers to provide flexible credit options. According to a JD Power study, 52% of customers with fixed-payment plans on credit cards opted for them after the purchase, while 37% of U.S. consumers utilized buy now, pay later services in the last 90 days.
Adobe data indicates that BNPL services reached $20 billion in online spending during the 2025 holiday season, marking a 9.8% year-over-year increase. Enhanced financial data models, such as Experian’s Lift Premium, aim to improve credit scoring coverage, potentially reaching 96% of U.S. adults compared to 81% with traditional methods.
Regulatory bodies, including the CFPB and the UK Financial Conduct Authority, emphasize the necessity of transparency in AI-driven credit decisions. Research in the journal FinTech confirms that explainability is essential for fairness and allows consumers to contest automated outcomes.
Consumer preferences are shifting toward greater control over repayment. PYMNTS Intelligence reports that 40% of millennials and 48% of Gen Z would increase their credit card usage if they could select repayment plans at the point of sale rather than adhering to fixed account structures.
