Chinese automakers are rapidly expanding in Brazil, shifting from imports to local production. Leapmotor, supported by Stellantis, entered the market in late 2025 and plans local assembly in Goiana. Its C10 SUV captured 51.3% of the large electric-SUV segment by August 2026, while the B10 REEV launched in September at R$179,990.
BYD has become a top-tier seller in Brazil, recording about 22,000 registrations in September 2026. The company operates a plant in Camaçari, Bahia, which cost R$ 5.5 billion and has an initial capacity of 150,000 vehicles per year, with plans to reach 600,000. The facility currently assembles the Dolphin Mini, King, and Song Pro models.
The BYD King plug-in hybrid has surpassed Toyota Corolla sales in the region. Additionally, the company introduced the Atto 2 compact plug-in SUV, priced from approximately R$150,000. The model features 110 km of all-electric range and is designed to address the challenges of Brazil's limited public charging infrastructure.
Great Wall Motors (GWM) has established itself as a top-10 brand in Brazil. Its Iracemápolis plant, the company's first in Latin America, produces the Haval H6, H9, and Poer P30, aiming for a capacity of 50,000 units by 2027. Meanwhile, the Ora 03 electric hatch saw a price reduction to R$149,990 in June 2026.
Geely entered the Brazilian market in 2025 by acquiring a 26.4% stake in Renault do Brasil, investing R$5.8 billion in the Ayrton Senna plant. The company began production of the EX5 EM-i in September 2026, with the EX2 hatch scheduled for December. The EX2 is currently priced at approximately R$124,600.
