Salesforce is hosting its annual Dreamforce 2026 conference at the Moscone Center in San Francisco from September 15 to 17. The event expects over 43,000 participants. The agenda focuses on AI governance, safety, and the deployment of business AI agents.
OpenAI CEO Sam Altman and Anthropic CEO Dario Amodei will both speak at the conference, though they will appear in separate sessions. Altman will discuss commercial AI applications with Salesforce CEO Marc Benioff, while Amodei will focus on the Claudeforce partnership.
The Claudeforce initiative integrates Anthropic’s Claude models into Salesforce tools such as Agentforce. This collaboration aims to provide enterprise users with predictable and auditable AI agents for tasks like sales automation, customer service, and data analysis.
While Salesforce maintains partnerships with both OpenAI and Anthropic, the specific branding of Claudeforce and Amodei’s prominent speaking slot indicate a significant focus on the Anthropic collaboration. This partnership allows Anthropic to reach millions of business users.
