The Kion Music team has updated its 'My Mix' feature, allowing users to tailor playlists based on specific activities, moods, and language preferences. Users can now select music for scenarios such as waking up, commuting, working, exercising, or sleeping. Additionally, the update includes a filter to exclude tracks containing explicit lyrics.
Data from the third quarter of 2026 shows that the 'By Character' category was the most popular, accounting for 31% of all user settings. Mood-based selections followed at 26%, while activity-based filtering reached 22%. Among specific parameters, energy levels led with 20.3%, followed by 'favorites' at 20% and Russian-language tracks at 16%.
Regional engagement data indicates that the Novosibirsk Region recorded the highest number of 'My Mix' streams per user. The Leningrad, Zabaykalsky, Sverdlovsk, and Samara regions also ranked in the top five. Overall, the number of personal playlist streams increased by 20% in the third quarter, with one in five active listeners utilizing the new features.
The platform has also integrated concert ticket purchasing directly into the player. Users can now view performance announcements and navigate to Ticketland to select seats on a venue map.
