IoTrust, the South Korean developer of digital asset wallets, has introduced a new brand identity for DCENT. This marks the first major rebranding for the company since its launch eight years ago. The English brand name has been updated from D’CENT to DCENT, accompanied by a new slogan and a signature color known as DCENT Lime.
The company is shifting its focus from simple asset storage to a broader ecosystem that includes backup, recovery, management, and utility services. As part of this expansion, the firm launched the DCENT X, a premium hardware wallet featuring a 2.4-inch AMOLED touchscreen and fingerprint authentication. This device joins the existing card-style DCENT S in the company's product lineup.
Both the DCENT X and DCENT S models utilize a Recovery Card system, which replaces the need for manual recovery phrase backups. This method allows users to manage recovery information through a physical card. The company aims to simplify the user experience while maintaining security across its range of biometric hardware wallets.
Beyond individual products, the company is targeting the institutional market with DCENT Enterprise. This solution provides businesses with tools for secure asset management, including multi-level approval workflows to match internal corporate policies. The platform currently supports over 100 blockchain networks and more than 10,000 tokens, such as Bitcoin, Ethereum, XRP, Solana, and Stellar.
