Genesis has officially opened orders for its new electric flagship SUV, the GV90, in the South Korean market. The lineup includes the standard GV90 and the ultra-luxury Neolun variant, which features distinctive rear-hinged coach doors.
Pricing for the base GV90 starts at ₩143 790 000, while the fully equipped version reaches ₩193 640 000. The Neolun model begins at ₩189 900 000, with top-tier configurations priced at ₩245 600 000, making it the most expensive series-production vehicle from South Korea.
Both models utilize a 123.5-kWh battery and an all-wheel-drive system producing 490 kW and 800 Nm of torque. The standard GV90 offers a range of up to 500 km, while the Neolun variant provides up to 460 km, or 432 km in its most luxurious four-seat configuration.
The Neolun offers an Executive Suite package for ₩49.6 million, adding features like 24-way adjustable seats and a refrigerator. Customers can also opt for an integrated radiant floor heating system inspired by traditional Korean Ondol for an additional ₩3.1 million.
The manufacturer plans to launch the Genesis GV90 in the European market during the first half of 2027.






