Binance launched its bStocks product on the BNB Chain in June 2026, providing non-US users with 1:1 backed representations of US stocks. Within 15 days of launch, the platform reached $100 million in assets under management, with cumulative trading volume hitting $458 million. In September 2026, Binance added Salesforce to its available assets.

Coinbase introduced tokenized stocks on the Base chain in August 2026. During the first 30 days, the product generated $227.7 million in DEX volume. The offering includes shares of Nvidia, Meta, Apple, Amazon, and Microsoft, allowing holders to potentially receive dividends and exercise voting rights. Both Binance and Coinbase restrict these products to non-US users.

The broader tokenized equities market saw transfer volumes grow by 415% over a 30-day period, reaching $29.5 billion. Meanwhile, other fintech firms are targeting different infrastructure layers. Revolut partnered with Trust Wallet in December 2025 to allow EU users to purchase crypto directly into self-custodial wallets.

Nubank has focused on settlement infrastructure rather than consumer-facing tokenized products. The company acted as a design partner for the Tempo stablecoin settlement layer developed by Stripe. These developments highlight a trend where major financial platforms are integrating blockchain technology into their core service models.