According to Counterpoint Research, the introduction of Apple's MacBook Pro with touchscreen capabilities is set to accelerate the adoption of OLED panels in the laptop market. Analysts project that OLED laptop panel shipments will grow by 50% year-over-year in 2026, with an additional 24% increase expected in 2027.
In the high-end display segment, OLED technology is poised to gain significant ground over Mini LED. Counterpoint forecasts that the market share of OLED panels in this category will climb from 56% in 2025 to 75% by 2026, while Mini LED's share is expected to drop from 44% to 25% during the same period.
Market expansion is driven by several factors, including the transition of Apple's product lineup, the rising demand for high-end AI-powered PCs, and ongoing improvements in OLED manufacturing processes. These elements collectively contribute to a broader shift toward OLED displays in premium computing devices.
Looking ahead, Counterpoint Research predicts a compound annual growth rate of 26% for OLED laptop panel shipments between 2024 and 2030. Revenue from these panels is projected to grow at a compound annual rate of 35% as more manufacturers integrate OLED technology into their high-end laptop offerings.
