The new Beats 360 flagship headphones feature a modular design, allowing users to independently replace ear cushions and headband padding. The components are available in two materials: breathable Performance Knit and soft UltraPlush, with various color options offered through the Cushion Kit.
Engineered for versatility, the device includes an advanced active noise cancellation system that is 1.75 times more powerful than the Beats Studio Pro. It is the first Beats over-ear model to achieve an IPX4 rating for sweat and water resistance, making it suitable for exercise.
The headphones offer up to 32 hours of battery life and charge via USB-C. They support spatial audio with dynamic head tracking and are compatible with both Apple and Android ecosystems, including features like fast pairing and automatic audio switching.
Equipped with a beamforming microphone system and AI-trained noise filtering, the Beats 360 ensures clear call quality. The device features physical control buttons and a foldable design for portability, coming with a protective carrying case.
The Beats 360 is priced at $349.99 in the US and ¥2999 in China, with retail sales starting on September 24. Additional cushion kits are sold separately for ¥399, with limited-time promotions available in select markets.
