AITO, the luxury electric vehicle brand under Seres Group, announced its expansion plans into the European market during the Paris Motor Show. The company aims to officially enter the region by the autumn of 2027 to provide localized smart mobility solutions.
To prepare for the launch, AITO is working on regulatory compliance and local adaptation. The brand intends to secure a five-star rating from the European New Car Assessment Programme (Euro NCAP) by 2026, ensuring its vehicles meet the European Whole Vehicle Type Approval (WVTA) standards.
The company is collaborating with local partners to develop driver assistance and parking features tailored to European road conditions and driving habits. Additionally, AITO plans to establish a service network that includes smart diagnostics, spare parts supply, and dedicated customer support teams.
At the Paris Motor Show, AITO showcased four models: the M9, M8, M7, and M6. These vehicles are built on the Seres MF platform, which integrates the powertrain, chassis, central computing platform, smart cockpit, and advanced driver-assistance systems into a unified architecture.
